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Know Your Customer: 10-Day Market Definition Crash Course

Step-by-step guide to get to know your customer better than they know themselves in 10 days

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I am looking for to start my online business and I was quite sure of my content but now I understand that knowing deeply my customers will help me more for a long term strategy. Thank you. - Paulette Ngo Itjibi

You create a product. Launch it. And crickets.

Or you post content all the time and nobody comes to read it.

Either way, your problem is the same - you don't understand your customer at a DEEP and PROFOUND level.

  • What keeps them up at night.
  • What problems are they STRUGGLING to have answers to
  • How do you connect with them at an EMOTIONAL level

Ramit Sethi, the author of the best-selling book "I Will Teach You to Be Rich", says he spends 80% of his time on customer research. Most people just skip this process and think people will start buying from them.

Wrong. No one cares about you. They care about themselves.

So in 10 days, my goal is to give you each step to get to know your customer better than they know themselves. In the process, turning them into DESPERATE buyers.

This is ACTIONABLE and I'll show you where to go and what do to each day

Follow this simple program and you can use what you find in every ad you put out, every blog post you make and every course you put out.

The applications of this knowledge are truly endless and the information you gather here will power your business for the next 2 years.

Click the “Enroll in Course” button, top right, now...learn the 10 day step-by-step strategy that you can implement TODAY to deeply understand your audience...don’t waste any more time struggling to sell your work!


Your Instructor


Lael Cook
Lael Cook

Class Curriculum


  Section 1: Course Introduction
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!